I have 10+ years of experience working with online and multichannel brands such as Agent Provocateur, Moet Hennessy and Sisley Paris, to transform their digital offering and drive double-digit direct sales growth.
I continue to work with ambitious d2c businesses that are looking for support in growing their direct sales channel. I offer expertise in customer acquisition, retention and site conversion - as well as a deep understanding of the technology, skillset and budget needed for effective strategy execution.I work with senior leaders to define strategic approach, and on-the-ground operational teams to execute the strategy and measure performance. My outgoing and collaborative approach means that I'm well able to integrate myself into teams of all sizes and levels of experience and drive projects forward.
